While you might know Tracy Anderson because the pint-sized trainer that helps keep A-listers, including Jennifer Lopez, Tracee Ellis Ross, and Lena Dunham, in camera-ready shape,the simple truth is the 43-year-old, who’s a contributing fitness editor for Health, includes a growing fitness empire. Her latest entrepreneurial endeavor: a type of workout clothes together with luxe athletic brand Heroine Sport.
Officially known as the Heroine Sport x Tracy Anderson collection, the seven-piece, 80’s inspired line features body suits, leggings, and sweatshirts in neon and metallic hues having a dash of paint-splattering here along with a little color-blocking there.
“My mom really inspired my passion for fashion as a child from the 80’s- scrunched suede boots, banana combs, ginormous earrings, and an arm filled with jelly bracelets, one brighter compared to next,”?says Anderson who’s opening her first international studio in Madrid this month. “One of her close friends hand-splatter painted sweats for my sister and that i. They were my favorite sweats.”
As far as partnering with Heroine Sport, it seemed like an all natural fit for Anderson. “I had been an organic fan of Heroine Sport’s genius signature bodysuit and lines,” she says, “but after wearing the black bodysuit 100 times in a row I was craving some electric vibes. Gurus when we may go full 80’s on their brilliant cuts, and also the brand’s Founder and inventive Director Nima Taherzadeh was totally game.”
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The apparel, which ranges from $120 to $155-and would surely result in the likes of Madonna and Cyndi Lauper extremely proud-is currently available on Anderson’s website for presale and will also be sold in her studios starting in June. And we totally can’t wait to rock these pieces (see below) in Anderson’s next class.